The festive season is full of new car buying frenzy, as the festival approaches, companies come up with great offers to woo customers. From Ganesh Chaturthi and Navratri to Diwali and Dhanteras, showrooms are crowded during this festive season, but have you ever wondered how car companies offer bumper discounts during festivals? Let us understand what is the math of festive season discounting and how it can be a profitable deal for you.
Understand the discounting game
First Stock Clearance: The festive season puts pressure on companies to clear old stock as the value of old stock depreciates as the new year approaches. This is why companies focus on liquidating stocks by giving bumper discounts.
Second, advantage of cash discount: Auto companies offer cash discounts on models during the festive season in an attempt to attract more customers.
Third, the benefit of exchange bonus: If you exchange your old car while buying a new car, you can avail the exchange bonus.
Fourth Corporate Advantage: While buying a new car, apart from cash discount, exchange discount, you can also avail corporate discount.
Fifth Free Accessories: To attract customers, some auto companies also offer the benefit of free accessories, which means you can get thousands worth during the festive season sales.
Not only this, many banks also give customers offers like discounts on processing fees, low interest rates on new car loans. In such a situation, if you do the right research while buying a new car, you can get a deal with a lower interest rate and lower processing fees, saving you thousands.





